Pathao Nepal

Pathao is the biggest and most popular ride-hailing service provider in Kathmandu, it is among the fastest-growing tech startups in Asia, dedicated to develop optimal solutions for daily transportation problems of the public. It was founded in 2015 in the USA and officially started on September 24, 2018, in Kathmandu.
Pathao Nepal

Junior Content Writer

Posted on 01 Feb 2025 18:31:09 Job Category : Content Writer
  • Job Location
  • Baneshwor, Kathmandu - Nepal
  • Job Type
  • Full Time
  • Career Level
  • Entry Level
  • Education Required
  • Certification / diploma
  • Experience Required
  • 0 - 1 Year
  • Salary
  • Negotiable
  • Facility/Benefits Provided

Descriptions

Job Responsibilities:

1. Content Development
○ Write compelling content for social media, ads, blogs, and push notifications.
○ Ensure all content aligns with brand guidelines and marketing strategies.

2. Content Research & Trend Identification
○ Research and analyze trending topics, memes, and social media trends to create
relevant engaging content.
○ Collaborate with the digital and design team to develop witty and interactive
materials.
○ Assist the marketing team in planning and executing video content, including
reels and social media campaigns.
○ Support content ideation and participate in brainstorming sessions.

3. Collaboration & Content Editing
○ Work closely with the digital, platform and design team to create impactful
marketing materials.
○ Follow a structured marketing calendar and ensure timely content delivery.
○ Edit and refine content as per the feedback from the supervisor.

Key Performance Indicators (KPIs):

1. Content Quality & Engagement
○ Maintain originality, accuracy, and brand consistency in content.
○ Achieve a targeted engagement rate on social media posts and push
notifications.

2. Timeliness & Productivity
○ Meet deadlines for content submission and revisions.
○ Ensure at least 90% adherence to the marketing calendar.

3. Trend Adaptation & Creativity
○ Implement at least three viral or trending content ideas monthly.
○ Demonstrate innovation in storytelling and content formats.

4. Collaboration & Team Contribution
○ Effectively communicate with the marketing team and other stakeholders.
○ Participate actively in brainstorming sessions and contribute creative ideas.

5. Content Performance & Improvement
○ Track and analyze content performance using engagement metrics.
○ Improve content effectiveness based on feedback and data insights.

Requirements:
● 1-2 years of professional writing experience (Freshers with strong portfolios can apply).
● Creative, witty, and adaptive writing skills.
● Strong research and analytical skills.
● Social media savvy with knowledge of current trends and best practices.
● Fluent in written English and Nepali.
● Excellent verbal and written communication skills.
● Open to feedback and able to collaborate effectively with the team.

 

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